Cotton, the first source of textile used in the world
Traditional cotton cultivation is currently the most polluting on the planet, as it requires the use of some thirty chemical products and fertilizers, not to mention a non-negligible need for water, a resource that is becoming increasingly rare. Today, more than 40 % of cultivated areas are irrigated, which makes it the 3rd largest consumer of irrigation water in the world. It takes more than 20,000 liters of water to produce 1 kg of cotton, the equivalent of a single T-shirt.
The harmful impact of this culture on our environment does not stop at its high water consumption. In its manufacturing process, many toxic products are used, many of which are allergenic and dangerous for the workers, but also for ourselves. Many chemical fertilizers are also requested during the culture of this flower to avoid the pests, as well as GMO for its growth. These products pollute the soil and poison our ecosystem by causing the death of many birds and bees, collateral damage of this culture.
The benefits of organic cotton:
Organic cotton is known for the absence of heavy metals, allergens and chemical fertilizers in its production and manufacturing. Organic cotton producers use natural pesticides such as Neem leaf decoctions and pheromone traps. The absence of chemicals and GMOs in this crop allows the respect of the ecosystem, makes it harmless and preserves the natural biodiversity of cotton. There are also fewer illnesses among workers (cancers, malformations of newborns, etc.). The cultivation of organic cotton is the sustainable solution to produce cotton that respects the entire ecosystem.
LO NEEL, certified GOTS and a total traceability of its production:
It is important for the designers, Loane and Frédérique, to create capsules that are in the respect of the environment and the beings. Some of the flagship pieces of the LO NEEL wardrobe are created from organic cotton, such as the Bibi T-shirt or the Fiby shirt. They are all GOTS-certified. This means organic production: from the choice of the material to the final product. We use vegetable dyes, and bleaching with hydrogen peroxide and not chlorine. Our cotton production comes from India, where the climatic conditions are perfect for the growth of this flower.
Discover our organic cotton pieces: